The Marketing Arm
- Employees in region:
- Advertising & Marketing
- HQ location:
- Dallas, TX
’10, ’11, ’12, ’13, ’14, ’16
The Marketing Arm is a next-generation promotion agency that harnesses the power of emotion to make brands more engaging. The agency provides best-in-class consulting that spans nine emotional platforms within entertainment, sports, multicultural, and cause marketing. With a focus on sophisticated planning across all promotional channels, TMA develops comprehensive integrated marketing programs for more than 100 blue-chip brands. Among its 22 capabilities are mobile marketing, shopper marketing, content creation, sponsorship consulting, events, and social media.
The agency topped Promo magazine's list of the most creative agencies and over the last four years its client work has won more than 85 major industry awards and honors, including a Cannes Gold Lion, a 4A's Jay Chiat Award for Strategic Excellence, the Promotion Marketing Association's Gold Reggie, and a Gold Effie. In 2011, TMA was honored by Sports Business Journal as the "Best in Sports Event Marketing." The Marketing Arm has a distinctive culture that touches a 500-person corporate staff in its offices in Dallas, New York, Los Angeles, San Francisco, Chicago, and London. Founded in 1993, the agency is part of Omnicom Group Inc.
“The unique work and culture of the company.”
“I'm challenged to improve each day, yet I have the freedom to determine my priorities and where I can add the most value.”
“They care about the employees and the clients. They care about doing great work.”
“It allows me to be creative and work with talented, caring and fun people. ”
“The people, the culture, the creativity, the work.”